The problem it solves
Alt text is one of those SEO tasks that's technically simple but brutally tedious at scale. If you have an image-heavy site — product pages, blog posts, resource pages — you'll have hundreds of images with missing or low-quality alt text.
Google uses alt text to understand images (since it can't "see" them). Missing alt text means those images contribute nothing to your rankings. Bad alt text is a wasted opportunity.
How to use it
- Export your image filenames from your CMS, FTP client, or a quick
lscommand in your assets folder - Paste the prompt above into a new Claude chat
- Drop your filename list at the bottom
- Copy the output directly into your CMS or image manager
Works best when filenames are descriptive (e.g. seo-audit-checklist-screenshot.png). For completely generic names like IMG_4823.jpg, Claude will flag them as unresolvable rather than guessing.
Result
Typical output for 50 images takes Claude about 15 seconds. Each alt text comes out appropriately descriptive without keyword stuffing — exactly what Google recommends.